Two Percent with Michael Easter

Two Percent with Michael Easter

The 1-second rule that changes behavior faster than therapy

6 powerful lessons from 90 years of behavioral psychology

Oct 08, 2025
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Housekeeping

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Audio version

It’s located at the bottom of this post.

The Post

First, let me extend a massive thank you to all of you for your kind and thoughtful comments on Monday’s post about what Leah and I learned from our dog, Stockton.

One lesson I learned from Stockton was “change what you can.”

It turns out that learning to change the behavior of dogs can teach us a lot about changing our own behavior and that of others.

Today’s post dives into the most powerful findings from nine decades of behavioral science. They’ll help you train better pets, raise better kids, change your bad behaviors, and build a stronger and better team of employees.

Let’s roll …

From here you’ll learn:
-The 1-second rule that changes behavior faster than therapy, used by Navy trainers.
-The best of three approaches for changing habits in yourself and others.
-Why punishment backfires and a better method to use with kids, coworkers, and yourself.
-How to use casino psychology to nix bad habits and make good habits stick.
-A common-sense improvement tactic that many employers miss.

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